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							- November 2021(This essay is derived from a talk at the Cambridge Union.)When I was a kid, I'd have said there wasn't. My father told me so.
 
- Some people like some things, and other people like other things,
 
- and who's to say who's right?It seemed so obvious that there was no such thing as good taste
 
- that it was only through indirect evidence that I realized my father
 
- was wrong. And that's what I'm going to give you here: a proof by
 
- reductio ad absurdum. If we start from the premise that there's no
 
- such thing as good taste, we end up with conclusions that are
 
- obviously false, and therefore the premise must be wrong.We'd better start by saying what good taste is. There's a narrow
 
- sense in which it refers to aesthetic judgements and a broader one
 
- in which it refers to preferences of any kind. The strongest proof
 
- would be to show that taste exists in the narrowest sense, so I'm
 
- going to talk about taste in art. You have better taste than me if
 
- the art you like is better than the art I like.If there's no such thing as good taste, then there's no such thing
 
- as good art. Because if there is such a
 
- thing as good art, it's
 
- easy to tell which of two people has better taste. Show them a lot
 
- of works by artists they've never seen before and ask them to
 
- choose the best, and whoever chooses the better art has better
 
- taste.So if you want to discard the concept of good taste, you also have
 
- to discard the concept of good art. And that means you have to
 
- discard the possibility of people being good at making it. Which
 
- means there's no way for artists to be good at their jobs. And not
 
- just visual artists, but anyone who is in any sense an artist. You
 
- can't have good actors, or novelists, or composers, or dancers
 
- either. You can have popular novelists, but not good ones.We don't realize how far we'd have to go if we discarded the concept
 
- of good taste, because we don't even debate the most obvious cases.
 
- But it doesn't just mean we can't say which of two famous painters
 
- is better. It means we can't say that any painter is better than a
 
- randomly chosen eight year old.That was how I realized my father was wrong. I started studying
 
- painting. And it was just like other kinds of work I'd done: you
 
- could do it well, or badly, and if you tried hard, you could get
 
- better at it. And it was obvious that Leonardo and Bellini were
 
- much better at it than me. That gap between us was not imaginary.
 
- They were so good. And if they could be good, then art could be
 
- good, and there was such a thing as good taste after all.Now that I've explained how to show there is such a thing as good
 
- taste, I should also explain why people think there isn't. There
 
- are two reasons. One is that there's always so much disagreement
 
- about taste. Most people's response to art is a tangle of unexamined
 
- impulses. Is the artist famous? Is the subject attractive? Is this
 
- the sort of art they're supposed to like? Is it hanging in a famous
 
- museum, or reproduced in a big, expensive book? In practice most
 
- people's response to art is dominated by such extraneous factors.And the people who do claim to have good taste are so often mistaken.
 
- The paintings admired by the so-called experts in one generation
 
- are often so different from those admired a few generations later.
 
- It's easy to conclude there's nothing real there at all. It's only
 
- when you isolate this force, for example by trying to paint and
 
- comparing your work to Bellini's, that you can see that it does in
 
- fact exist.The other reason people doubt that art can be good is that there
 
- doesn't seem to be any room in the art for this goodness. The
 
- argument goes like this. Imagine several people looking at a work
 
- of art and judging how good it is. If being good art really is a
 
- property of objects, it should be in the object somehow. But it
 
- doesn't seem to be; it seems to be something happening in the heads
 
- of each of the observers. And if they disagree, how do you choose
 
- between them?The solution to this puzzle is to realize that the purpose of art
 
- is to work on its human audience, and humans have a lot in common.
 
- And to the extent the things an object acts upon respond in the
 
- same way, that's arguably what it means for the object to have the
 
- corresponding property. If everything a particle interacts with
 
- behaves as if the particle had a mass of m, then it has a mass of
 
- m. So the distinction between "objective" and "subjective" is not
 
- binary, but a matter of degree, depending on how much the subjects
 
- have in common. Particles interacting with one another are at one
 
- pole, but people interacting with art are not all the way at the
 
- other; their reactions aren't random.Because people's responses to art aren't random, art can be designed
 
- to operate on people, and be good or bad depending on how effectively
 
- it does so. Much as a vaccine can be. If someone were talking about
 
- the ability of a vaccine to confer immunity, it would seem very
 
- frivolous to object that conferring immunity wasn't really a property
 
- of vaccines, because acquiring immunity is something that happens
 
- in the immune system of each individual person. Sure, people's
 
- immune systems vary, and a vaccine that worked on one might not
 
- work on another, but that doesn't make it meaningless to talk about
 
- the effectiveness of a vaccine.The situation with art is messier, of course. You can't measure
 
- effectiveness by simply taking a vote, as you do with vaccines.
 
- You have to imagine the responses of subjects with a deep knowledge
 
- of art, and enough clarity of mind to be able to ignore extraneous
 
- influences like the fame of the artist. And even then you'd still
 
- see some disagreement. People do vary, and judging art is hard,
 
- especially recent art. There is definitely not a total order either
 
- of works or of people's ability to judge them. But there is equally
 
- definitely a partial order of both. So while it's not possible to
 
- have perfect taste, it is possible to have good taste.
 
- Thanks to the Cambridge Union for inviting me, and to Trevor
 
- Blackwell, Jessica Livingston, and Robert Morris for reading drafts
 
- of this.
 
 
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